Precision Motors
Date: July 2025 Client: N/A Role: Designer Project Type: UX Case Study
Precision Motors
Date: July 2025 Client: N/A Role: Designer Project Type: UX Case Study
Precision Motors is a conceptual project exploring how the automotive industry could be reimagined to align with the streamlined digital experiences found in other sectors. The goal was to modernise the car-buying journey—removing unnecessary friction and making it feel as intuitive and effortless as purchasing any other product online.
The design focuses on clean usability, considered micro-interactions, and impactful, large-scale imagery to create a smooth, stress-free user experience. Precision Motors shows how thoughtful digital design can make even the most complex purchases feel simple and enjoyable.
Precision Motors is a conceptual project exploring how the automotive industry could be reimagined to align with the streamlined digital experiences found in other sectors. The goal was to modernise the car-buying journey—removing unnecessary friction and making it feel as intuitive and effortless as purchasing any other product online.
The design focuses on clean usability, considered micro-interactions, and impactful, large-scale imagery to create a smooth, stress-free user experience. Precision Motors shows how thoughtful digital design can make even the most complex purchases feel simple and enjoyable.
My portfolio is a mix of personal passion projects and real-world work, each one a reflection of how I think, solve problems, and bring creativity into everything I do.
If you like what you see and want to work together, drop me an email or come say hi on Instagram. Always up for a good brief (or a great matcha).
My portfolio is a mix of personal passion projects and real-world work, each one a reflection of how I think, solve problems, and bring creativity into everything I do.
If you like what you see and want to work together, drop me an email or come say hi on Instagram. Always up for a good brief (or a great matcha).